Pyromaniacs and carnivores collide at temper Restaurant , the dynamic open-kitchen steakhouse with three locations across central London.
Since going full time at temper, I’ve taken care of their social media channels, mainly Facebook, Instagram, & TikTok, as well as coordinating with PR agencies, influencers, and freelancers to ensure a 360 approach to marketing to keep us on top of meateaters minds.
THE BRIEF:
Grow tempers Instagram following
Generate more covers
Build brand awareness, in and outside of London
Convey our offering in a creative, best-in-class way.
THE STRATEGY:
Dominate our Instagram with a 90% video, 10% imagery split to ensure as many eyes as possible find our content.
Place temper on everyone’s to-eat list by ensuring every piece of content is mouth-watering, attainable, and actionable to the viewer.
Align social comms with digital and PR comms through bi-weekly reviews and catch-ups.
THE RESULTS:
In the first three month of working on temper, I achieved:
Over 250,000 organic video views
62% increase in reach
55% increase in profile visits